Manhattan Exchange at Hyatt Regency Barcelona
Posted on 3rd December 2024 at 16:23
Dancing Squirrel Europe recently had the pleasure to support Manhattan Associates with their flagship European conference, Exchange 2024. This event brings together customers & suppliers from across the globe to share the latest information on technology & vision, as well as provide unique networking & social experiences. As Manhattan’s dedicated partner in Europe, we were trusted to work alongside their international team to help coordinate the event, from creative input & event design, exhibition & plenary build to video production & furniture hire – all with the key aim to minimise the events environmental footprint.
Environmental Challenge
Coordinating events internationally is never simple, as long-distance transportation increases budgets and Co2 emissions. With a large exhibition to build and branding to place across a large venue, the print quantity required exceeded a hundred square metres, and if not managed correctly, this risks going into landfill.
Commitment to Sustainability
For our exhibition, we opted for a modular framework system already owned in-house. The framework is covered with fabric graphics which are PVC-free, toxin free and recyclable. We ensured the design did not feature dates or locations specific to the event, meaning they could be reused in future..
Dancing Squirrel Europe
We have partnered with suppliers in Barcelona and opened a new European office. While our trusted UK team managed the event onsite, this allowed us to keep the kit local, preventing us from transporting tonnes of equipment from the UK to Spain. This saved over a metric tonne of CO2 from being released into the atmosphere.
Results
Sustainability is not a roadblock to producing a high quality event, but an asset that enables clients to elevate the delegate & local experience. The client told us the exhibition was the best they had ever produced, and the main room provided an audio-visual experience that blew delegates away.
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